Each rating is explained thoroughly on the Advisor Rating System page.

This information is objectively scored and a rating is assigned to the advisor. These individuals also develop the Advisor Star Report that accompanies the rating.

For further information on the process used to rate advisors please refer to the Advisor Star Methodology section.

Upon receipt of a rating all advisors also receive a recommendation report, which outlines areas where improvements can be made. Recommendation reports provide suggestions and methods for improving ratings to higher levels.

All formal requests for changes in ratings must be submitted in writing to:

Advisor Star, Inc.
Attn: Kathy Caridi
One Penn Plaza, Suite 2411
New York, NY 10019

Upon receipt of a formal request for change in rating only the advisor's original application and information will be reviewed.

Advisor Star's independent researchers will be notified that a change is requested. The independent researchers reserve the right to change or not to change any rating at anytime based on information that they have or receive.

Rating may be lowered or increased depending upon any new information received by the advisor or Advisor Star's independent researchers. Every six months the advisor will be contacted by independent researchers and asked to provide updated information. At this time the advisor has the opportunity to provide additional information that may provide an opportunity to change their rating.

The advisor will be notified within 45 days of receipt of the letter the status of his or her request.

Advisor Star Inc. also provides rated advisors with a marketing package and information designed to assist advisors gain the most out of their Advisor Star Rating. Through these efforts consumers can be driven directly to the individuals report.

Advisor Star Inc. is committed to becoming a nationally recognized provider of information to consumers. In the short-term communications, advertising, marketing and media relations efforts geared to assist consumers find top quality advisors though www.AdvisorStar.com will be implemented. One of the goals of these efforts is to drive consumers to the Web site and have them search and review profiles and ratings.

Volume discounts are available for corporations and organizations seeking to have more than one advisor rated. For additional information contact info@nnaplan.com or by calling Kathy Caridi at (877) 509-2228.

Access to the Advisor Star Web site by advisors and consumers is free of charge.

Rated advisors receive a complete package of information and techniques for using the Rating and ASR Report to its maximum potential.